Vedanta Aluminium, India’s largest producer of aluminium, announces that its e-commerce platform, Metal Bazaar, is making significant strides in transforming the buying behavior of small and medium enterprises (SMEs). In just six months since its launch, SME users have increased by 35%, and active users have surged by 240%. With no purchase limits or caps, […]Read More

Vedanta Aluminium plans to have more app-based features on its online platform Metal Bazaar so that most of the transactions can be done on mobile phones, while it is looking to offer price risk management, its Chief Marketing Officer (CMO) Alok Ranjan has said. “Currently, we have initiated hedging which is one of the few […]Read More